Hampton Bays, N.Y. resident Johanna Poremba will be one of 14 featured in a new advertisement in New York City’s Times Square this March for Colorectal Cancer Awareness Month. Diagnosed with stage II colon cancer at 22 years old, Poremba is an awareness ambassador for Fight Colorectal Cancer (Fight CRC), the country’s leading colorectal cancer advocacy organization. The Public Service Announcement will appear during the NASDAQ Opening Bell Ceremony on Feb. 26 at 9:00 am ET. Poremba’s story will be featured on Fight CRC’s Facebook page on March 23.
Colon and rectal (colorectal) cancers are the second-leading cause of cancer deaths in the U.S. among men and women combined. Sixty percent of colorectal cancer deaths could be prevented with screening. Poremba has dedicated a year of volunteer time to Fight CRC to raise awareness of the importance of screening using her personal story in an effort to save lives.
“Sharing my story with family, friends, and most importantly, with different doctor’s offices has given my community a new understanding of this disease. It is so moving to hear from a friend of a friend, ‘You inspired me to get screened.’ That’s when you know you made a real difference in someone’s life,” said Poremba.
Her story is one of many launching the annual Colorectal Cancer Awareness Month campaign, a movement uniting over one million survivors of colorectal cancer and their loved ones to get behind a cure and prevent future cases with screening.
“Each year Fight CRC selects a group of ambassadors from across the country to represent our community year-round, and especially during March, Colorectal Cancer Awareness Month. They bravely rally to raise awareness for this disease,” said Anjee Davis, president of Fight CRC. “We hope their stories resonate with people and provoke the over 30 million people aged 45 years and older who have NOT been screened to get screened! We want their stories to encourage fellow survivors and families, as well as remind people to talk to their doctor about their screening options.”
Be a relentless champion in the fight against colorectal cancer and give hope to all of those in the fight for their lives. Visit FightCRC.org to learn how.