Photo credit: Kelli Packman
FCA, a leading health and human services nonprofit organization on Long Island, recently named Kristina Packman, M.A., LMFT to the newly created post of Marketing and Communications Manager. In her new position, Packman is responsible for FCA’s brand development through the coordination and generation of a wide variety of print, video and digital marketing campaigns that promote FCA’s programs and services and support FCA’s outreach to donors and consumers. She reports to FCA Vice President for Strategic Advancement and Chief Development Officer Craig Pinto.
“Kristina is an outstanding professional with a full complement of experience and skills,” said Pinto. “Her understanding of the needs of our consumers and her ability to connect with them both personally and through social media is matched by her ability to engage our donor population with meaningful stories that communicate the value of FCA programs and the need for support.”
“In the four years that Kristina has been with FCA, she has not only demonstrated a keen ability to support our consumers and staff through stressful and extraordinary times; her passion for FCA’s mission drives her to consistently achieve outstanding results,” said Dr. Jeffrey L. Reynolds, President and CEO of FCA. “Her proven ingenuity, commitment and outstanding communication skills serve us all well.”
Packman joined FCA in 2018 as the Senior Case Manager at Nassau Haven, FCA’s emergency shelter for runaway and homeless youth. There she was responsible for the overall wellbeing of the residents of the 12-bed shelter, acted as a main point of contact for the program and as a liaison with outside partners, collaborative contacts, residents, residential staff, and management. When Covid struck in March 2020, Packman played an important role in the creation and implementation of COVID-19 protocols and policies that kept Nassau Haven’s residents and staff healthy and safe.
She also took responsibility to develop, maintain, and oversee Nassau Haven’s social media outreach initiative and supervised online and in street outreach efforts, including a virtual drop in center that during the height of Covid was able to reach a larger number of users to help them find resources including jobs and housing. Packman grew the number of followers of Nassau Haven’s Instagram significantly in one and a half years after taking over management of the account. She also took on the role of Education & Training Subcommittee Chair for FCA’s Diversity, Equity, and Inclusion Council.
A graduate of Villanova University, Packman earned a triple major in Sociology, Psychology, and Gender and Women’s Studies, followed by a Master of Arts with Distinction: Marriage and Family Therapy from Hofstra University. Prior to joining FCA, she worked as a Marriage and Family therapist in private practice.
Packman remains active in Hofstra’s Alpha Phi sorority as a Member Education & Programming Advisor. She lives in Garden City.
FCA is a not-for-profit agency helping more than 30,000 Long Islanders each year. For the last 137 years, the organization has worked to protect and strengthen vulnerable children, seniors, families and communities on Long Island.
FCA believes in the potential of Long Island – a place where no child, senior, family or community is left to struggle alone with barriers to health care, education, employment or economic prosperity. Long Island continues to be one of the greatest place in the world to live and raise a family for many; FCA exists to ensure that be the case for all.
For more information about FCA, visit FCALI.org.